Project Scope: The inventor of the Wine Balloon approached me about creating an identity and packaging for the product. I also assisted in the creation of all patent application documents as well as engineering drawings and initial renderings and illustrations. Once the product engineering was complete I art-directed the product photo shoot, created packaging, marketing materials and developed the web presence and e-store....Read More
Project Scope: Prestwood Cellars was a startup Napa Valley winery in need of identity development, package, web and marketing materials design. Basic copy writing was also included in the scope of work for these materials. Subsequently a brand of coffee was also produced under the Prestwood moniker....Read More
Project A friend was starting a custom computer sales and repair business and needed a brand package to get started. The logo is meant to show a reverence for technology, almost a worship of it if you will. The cool blue of the palette against the warm brown are meant to display the contrast between the mechanical and the organic....Read More
PROJECT SCOPE:
Mortgage Advantage Pro is a software offering mortgage calculation for mortgage originators. The challenge here was to create an attractive electronic report document that could be auto populated by the program on output and uploaded to the service Issuu.com as well as printed or emailed. An identity was also developed for this project and an audit of the current web site was performed to produce recommendations on new graphic layouts.
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I am Mason Harding. I am a graphic designer. I strive to bring my graphic sensibility to all projects regardless of medium. Through my design journey I've worked in many disciplines and am always searching for new learning opportunities.... Read More